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The Charm and Allure of Beni Ourain Rugs: A Journey into Moroccan History and Craftsmanship

When it comes to interior design, few pieces can add as much warmth, character, and allure as a beautiful, handwoven rug. Among the most sought-after rugs worldwide, the Beni Ourain rug has carved a niche for itself, owing to its rich heritage, unique design, and unparalleled comfort. Steeped in Moroccan tradition and craftsmanship, these rugs have made their way into the hearts and homes of people across the globe. In this blog, we will delve into the fascinating world of Beni Ourain rugs and explore their history, characteristics, and what makes them so special.

Boho C444 Moroccan Shaggy Rugs in Multicolour

The History of Beni Ourain Rugs:

 

The story of Beni Ourain rugs begins in the heart of the Atlas Mountains, where the indigenous Beni Ourain tribe, a collective of 17 different Berber tribes, has lived for centuries. These tribes have been weaving rugs for generations, but it wasn't until the 20th century that the Beni Ourain rugs caught the attention of architects, designers, and collectors from around the world. Their timeless beauty, natural materials, and distinct geometric patterns have made them an enduring symbol of Moroccan culture and artistry.

Characteristics of Beni Ourain Rugs:

  1. Material: Beni Ourain rugs are typically made from the wool of the indigenous Atlas Mountain sheep. This high-quality wool is incredibly soft, durable, and has a natural, creamy ivory colour. The wool is hand-spun and hand-knotted by skilled artisans, giving each rug a unique, one-of-a-kind quality.

  2. Design: The designs found on Beni Ourain rugs are distinct and deeply rooted in the tribe's culture and history. The rugs often feature simple, geometric patterns and shapes, such as diamonds, lines, and triangles. These patterns are said to represent the natural world, with some designs holding symbolic meanings or telling stories passed down through generations.

  3. Colour: Traditionally, Beni Ourain rugs are characterized by their natural, undyed ivory wool, with contrasting dark brown or black patterns created using natural dyes made from plants and minerals. While these classic colours are still prevalent, modern interpretations of Beni Ourain rugs may feature more vibrant colours and intricate designs.

  4. Versatility: One of the reasons Beni Ourain rugs have become so popular in interior design is their versatility. The rugs' neutral colours and timeless patterns effortlessly complement various design styles, from traditional to contemporary. Whether used as a statement piece in a living room or a cozy addition to a bedroom, Beni Ourain rugs are sure to add warmth and elegance to any space.

Caring for Your Beni Ourain Rug:

To ensure the longevity and beauty of your Beni Ourain rug, it is essential to care for it properly. Regular vacuuming can help maintain its appearance, and spot cleaning with a damp cloth and mild detergent is recommended for any spills. For a more thorough cleaning, professional rug cleaning services are advised, as they are knowledgeable about the delicate nature of these rugs and the best methods to preserve their quality.

 

The enduring charm and allure of Beni Ourain rugs stem from their rich history, unique design, and exceptional craftsmanship. By incorporating a Beni Ourain rug into your home, you are not only adding a touch of timeless elegance but also celebrating a centuries-old Moroccan tradition. Whether you are a seasoned collector or just beginning to explore the world of handwoven rugs, a Beni Ourain rug is sure to leave a lasting impression.

To View our full range of Rugs and Runners click the links below.

The Most Loved Rug Store

Welcome, we are Rug Love, The Most Loved Rug Store, your one-stop destination for the latest rug trends and styles including our exclusive Scandi-Boho capsule collection, Our moroccan berber rugs are the perfect way to give your space an insta-worthy update. We take pride in leading the way; our innovations and approach are widely adopted and have become best practices embraced across the industry, cementing our position as the standout destination of choice for today's Rug Lover.

Everything is conveniently organised – shop by style, colour, size, room or brand, making it easy to elevate your space. Discover the latest assortment of rugs for sale online. Enjoy free delivery...always, with no minimum spend. Transparent pricing means no surprises at checkout. Say good bye to waiting for return references & authorisation - We're the first rug store with automated returns for your convenience. Rug unavailable? We're the first rug store providing live pre-order dates and a 20% deposit option. Reserve your rug today! Plus, take advantage of flexible payment options including Klarna, Clearpay, Laybuy, and PayPal, allowing you to get what you love now and pay later.

In 2021 Rug Love unveiled our innovative augmented reality Rug Visualizer—the first of its kind in the UK—With our virtual design tool you can view rugs in your room, No more guessing. Our customers love us: don't just take our word for it, sharing their homes with us through more than 1,000 5 Star Photo reviews. We are the first rug store to incorporate AI-assisted support, capable of delivering immediate responses to a wide range of inquiries, including complex ones. This ensures you get the information you need quickly, eliminating the usual wait times of traditional customer service, If you can't find what you're looking for, our dedicated customer support is here to help. We promise a response to all inquiries within 3 hours during business hours. Rug Love proudly offers the original "Price Match Promise" in the rug industry; you won't get it cheaper, full stop...

Welcome, we are Rug Love, The Most Loved Rug Store, your one-stop destination for the latest rug trends and styles including our exclusive Scandi-Boho capsule collection, Our moroccan berber rugs are the perfect way to give your space an insta-worthy update. We take pride in leading the way; our innovations and approach are widely adopted and have become best practices embraced across the industry, cementing our position as the standout destination of choice for today's Rug Lover.

Everything is conveniently organised – shop by style, colour, size, room or brand, making it easy to elevate your space. Discover the latest assortment of rugs for sale online. Enjoy free delivery...always, with no minimum spend. Transparent pricing means no surprises at checkout. Say good bye to waiting for return references & authorisation - We're the first rug store with automated returns for your convenience. Rug unavailable? We're the first rug store providing live pre-order dates and a 20% deposit option. Reserve your rug today! Plus, take advantage of flexible payment options including Klarna, Clearpay, Laybuy, and PayPal, allowing you to get what you love now and pay later.

In 2021 Rug Love unveiled our innovative augmented reality Rug Visualizer—the first of its kind in the UK—With our virtual design tool you can view rugs in your room, No more guessing. Our customers love us: don't just take our word for it, sharing their homes with us through more than 1,000 5 Star Photo reviews. We are the first rug store to incorporate AI-assisted support, capable of delivering immediate responses to a wide range of inquiries, including complex ones. This ensures you get the information you need quickly, eliminating the usual wait times of traditional customer service, If you can't find what you're looking for, our dedicated customer support is here to help. We promise a response to all inquiries within 3 hours during business hours. Rug Love proudly offers the original "Price Match Promise" in the rug industry; you won't get it cheaper, full stop...

With a vast selection of cheap rugs in modern and traditional designs and a choice of high-quality materials including wool, viscose rugs & natural fibre jute rugs and sisal rugs, you're sure to find a rug to suit your décor and personal style. Whether you choose a small rug, large rug or extra large rug or you're shopping for a specific room, our collection of living room rugs and kitchen rugs has got you covered. You can even shop by room type – view rugs ideal for the living room, dining room, and kitchen, add a personal touch with a stylish bedroom rug, a children's rug, or update your outdoor space with a beautiful outdoor rug or garden rug

Browse our large range of rugs and runners including hallway runners & round rugs We also offer a variety of rugs in sale in our online rugstore outlet, including everything from modern abstract rug styles to classic persian rug traditional designs. You can also choose from a selection of durable washable rugs including ever popular hug rugs and hard-wearing rug materials in various rug sizes, such as shaggy and wool rugs, an exceptional choice of pile options, and colours. Go neutral with beige rugs or a white rug, black rugs or a black & white rug, grey rug, cream rug or add a pop with a colourful rug or choose popular shades like navy rugs, pink rugs or green rugs from our rug shop store.

Visit our online rug shop and discover one of the largest UK Rug collections of rugs online. For your next rug there's no longer any necessity to resort to searching rug shops near me or rugs uk on google to find a reputable rug seller. As one of the leading rug companies, you can explore an extensive collection of rugs in the range and now simply buy rugs direct online where we handle the entire journey, from placing your order to seamless delivery.

Upgrade your home with our lounge room rugs collection. The rugs we offer are some of the cheapest carpets available. For the little ones, we have colourful rugs and kids rugs and durable kitchen mats. Our black rug selection adds sophistication, while our cowhide print rugs offer an exotic touch to your rugs habitat. Brighten spaces with orange rugs or sage green rugs and get cosy with fluffy rugs. Don't miss our large rug sale, showcasing affordable rugs uk from red rugs to a shag rug, and explore cultural designs with moroccan rugs and teal rug options. Classic Persian or a kilims rugs bring traditional elegance, while rainbow rugs and brown rugs cater to all palettes. Add luxury with a faux fur rug, practicality with a jute runner, and safety with non-slip mats. Connect with nature with our nature rugs, vintage rugs, and purple rugs, and add a splash of colour with yellow rugs and mustard colour rugs.

For a subtle blend, consider our pink and grey rugs, or go vibrant with floral rugs and geometric rugs. Our Asiatic rug collection is popular with customers who love-rugs offering some of the coolest rugs and patterned rugs on the market. Add warmth with burnt orange rugs, emerald green rugs, and the plushness of area carpets. Crafted with care, our tufted rugs, rug blue and gray, and orient rugs speak of quality. Find the perfect shade with ochre rugs and flatweave rugs or choose the understated elegance of silver rugs and terracotta rugs. For a clean look, opt for off white rugs, or make a statement circular rugs or rug with circles or pink and green rugs. Ensure safety and comfort with rug anti slip underlay and the softness of a faux sheepskin rug, and complete any room with the sleek look of striped rugs. Rug Love provides a vast selection of alternatives to Ikea rugs, Ruggable rugs and Wayfair rugs, offering an expanded variety and greater options.

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