Introducing the Plush Shaggy Rug in Dark Chocolate Brown from the Plush collection. Unrivalled in both quality and texture, the Plush rugs are hand-finished to a luxuriously high pile for that signature “sink-in” feeling.

Presented in a dark chocolate brown shade, this rug is perfect for adding depth and warmth to a room without overpowering the décor. Hand-finished in India by skilled artisans, it features a luxuriously thick 7.5 cm pile of soft, textured yarns interwoven with subtle shimmering threads, creating a surface that feels indulgent and inviting. The Plush range is crafted with super-thick, heavyweight yarns enhanced by a metallic shimmer. This gives the rug a luxurious sheen and a tonal effect, where the colour shifts beautifully depending on the lighting and the direction of the pile.

The colours and shades present in this rug include:

• Dark Chocolate Brown – Deep, rich brown base with a warm earthy tone.

• Espresso Brown – Slight darker shading visible in pile direction, adding depth.

The Plush collection is celebrated for its premium quality, boasting a 5.5 kg per m² weight that ensures long-lasting comfort and a truly luxurious underfoot feel. This rug is ideal for living rooms, bedrooms, and other cosy spaces where you want to introduce a sophisticated and grounding element.

Important Note on Colour & Tone
The Plush range is woven with thick, heavyweight yarns and enhanced with a metallic shimmer sheen that naturally creates tonal variations. Depending on the direction of the pile, the lighting, and your viewing angle, the colour may appear lighter or darker in different areas. This shimmering effect is a normal characteristic and forms part of their luxurious, textured appeal.

🛋️ Plush Shaggy Rug Characteristics
Our plush shaggy rugs have a luxuriously deep pile and natural traits you should expect. Shedding is normal and does not affect durability. High-pile rugs (4 cm and above) will flatten and matt over time. Shaggy rugs may also show sprouting or pilling, where a few strands sit longer than the rest. Simply trim these with sharp scissors (never pull) to keep your rug looking its best. Our hand-woven shaggy rugs are individually crafted, so variations in pile, pattern, or tufting are normal.