The Novu Mirage NOV01 Warm Beige Rug features an 11.5mm plush hi-low cut pile with a soft, light-responsive shimmer that creates a smooth, velvety finish across the surface. Machine-woven in Turkey from a durable 65% polypropylene and 35% polyester blend, it is non-shedding, resilient, and easy to care for, making it ideal for everyday modern living. The rug is backed with natural jute, providing stability and ensuring a neat, secure lay on the floor. Soft underfoot and visually refined, it suits living rooms, bedrooms, dining spaces, and open-plan interiors where a warm contemporary aesthetic is desired.

The design presents a structured geometric pattern combined with a softly distressed border, striking a balance between clean linear form and relaxed textural nuance. The interplay of matte fibres and gently shimmering highlights allows the rug to appear slightly lighter or deeper depending on lighting and viewing angle — a characteristic signature of the Novu Mirage range. The warm-toned palette maintains a calm, inviting elegance while remaining versatile and easy to style.

The colours and shades present in this rug include:

• Warm Beige – Dominating the base, providing a soft and adaptable neutral foundation.

• Champagne – Highlighted in the raised geometric linework, offering a subtle reflective shimmer.

• Sandstone – Blended throughout the distressed border areas, adding gentle warmth and depth.

• Taupe – Present in select low-pile sections, introducing natural contrast and visual grounding.

• Ivory – Scattered softly across the design to brighten the composition and maintain an airy, balanced finish.

The Novu Mirage NOV01 Warm Beige Rug blends Warm Beige, Champagne, Sandstone, Taupe, and Ivory to achieve a refined geometric look with gentle texture and light-responsive depth. With its 11.5mm plush hi-low pile, polypropylene–polyester durability, and velvet-like softness, it delivers a harmonious blend of elegance, comfort, and everyday practicality. Ideal for neutral and softly styled contemporary interiors, it adds warmth and structure without overwhelming the space.

🧵 Cut Pile Rug Characteristics
Every rug has a pile direction — the direction in which the fibres run. With a cut pile rug with a shimmer, light reflects off the fibres differently, which can make the rug appear lighter or darker depending on where you are standing. You can see this by looking at the rug from one end of the room, then walking to the other end and looking back — it may appear darker in one direction and lighter in the other. This is not a manufacturing fault but a natural characteristic of cut pile rugs. It’s worth keeping in mind when deciding where to place the rug, especially if the appearance of it being lighter or darker from one side might matter in your space. This effect is in ranges such as Aurora, Craft, and Apollo.