The Horizon Ivory Rug transforms quiet neutrals into a sculptural, contemporary statement through its arrangement of geometric abstract shapes, each defined by a luxuriously soft 28 mm high–low tufted pile. Crafted from 100% polyester for a soft-touch finish, this rug provides a warm, cushioned feel underfoot while remaining durable, practical, and easy to care for. The machine-woven construction, supported by a cotton backing, ensures excellent structure and long-lasting performance, making it ideal for serene modern living. Due to the soft-touch polyester pile, tonal shading will appear when the rug is viewed from different angles or when the pile is brushed. Polyester also has a natural soft sheen, which creates a subtly varied finish across the surface.

Its palette of Ivory, Cream, Soft White, and Chalk creates a soothing minimalist look, with subtle tonal shifts emphasised by the carved high–low texture. Each abstract block is defined by soft edges, giving the rug a clean, architectural quality that works beautifully in airy interiors. With its plush pile, calming colour palette, and textural sculpting, the Horizon Ivory Rug brings warmth, depth, and understated elegance to living rooms, bedrooms, and refined neutral décor schemes.

The colours and shades present in this rug include:

• Ivory – The dominant shade across the largest areas, forming a calm, soft foundation that anchors the design.

• Cream – Blended into select sections to add warmth and gentle tonal variation within the abstract blocks.

• Soft White – Appears in the raised high-pile areas, enhancing plushness and adding brightness to the overall palette.

• Chalk – Used in the recessed low-pile outlines, subtly defining each geometric shape while maintaining a clean, minimalist aesthetic.

The Horizon Ivory Rug blends Ivory, Cream, Soft White, and Chalk into a serene geometric collage enhanced by a 28 mm high–low sculpted pile. Made from 100% polyester and machine woven in India with a cotton backing, it offers a thick, cushioned feel and a beautifully refined neutral palette. Its architectural patterning and plush texture make it an ideal choice for modern living rooms, bedrooms, and minimalist interiors seeking warmth, softness, and tonal sophistication.

Shedding: Important Note
Please note: whilst polyester rugs are not typically renowned for shedding like wool, the Horizon range features a deep, tufted construction with a high, shaggy-like pile. Because of this luxurious plush pile and textured hi-lo surface shedding is normal and expected will may occur throughout the lifetime of the rug, particularly in the raised areas of the hi-lo pile where fibres are longer and softer. This is not a defect and does not affect the durability or performance of the rug. Occasional loose fibres are a natural result of the tufted manufacturing process and plush pile height. Regular vacuuming will easily manage any loose fibres, and these rugs may simply require slightly more frequent vacuuming than low-pile or non-shedding rugs. These characteristics are part of what creates the soft, thick, and luxurious feel underfoot that defines this style of rug. If you prefer a completely non-shedding surface, a low-pile machine-woven rug may be more suitable.