Introducing the Creation 50156 Modern Helix Rug – Beige/Bronze, a stunning fusion of modern artistry, luxurious softness, and refined texture. Expertly crafted in Turkey from a high-quality polypropylene and polyester blend, this rug combines a super-soft touch with long-lasting durability. Its low-profile short pile and multi-textured high-density weave offer both elegance and practicality, making it ideal for everyday modern living.

The Helix-inspired design radiates outward in a captivating swirl of movement and light. The tonal interplay of Beige, Bronze and Taupe creates warmth and depth, while subtle Ivory and Charcoal highlights enhance definition and contrast. The result is a visually dynamic piece that transforms any interior with a sense of sophistication and energy.

The colours and shades present in this rug include:

• Beige – Acting as the main background colour, offering a neutral foundation that enhances brightness.

• Bronze – Forming the bold central pattern, adding richness and a metallic warmth to the design.

• Warm Taupe – Providing subtle undertones that add balance and depth throughout the pattern.

• Rich Brown – Used sparingly to intensify shading and highlight the movement of the design.

• Ivory – Introducing delicate highlights that lift the composition and create visual contrast.

• Muted Charcoal – Adding shadowed definition to the swirling lines, grounding the overall aesthetic.

The Creation 50156 Modern Helix Rug – Beige/Bronze features a low-profile 0.8 cm short pile with a high-density multi-textured weave, delivering both luxurious softness and lasting durability. Crafted from a polypropylene and polyester blend, it’s designed for resilience while maintaining a beautifully smooth, tactile finish. The interplay of Beige, Bronze, Warm Taupe, Rich Brown, Ivory, and Muted Charcoal tones creates a mesmerising metallic shimmer effect that catches light and enhances dimension. Perfect for living rooms, bedrooms, and open-plan spaces, this rug adds a statement of refined modern elegance to any interior.

🧵 Cut Pile Rug Characteristics
Every rug has a pile direction — the direction in which the fibres run. With a cut pile rug with a shimmer, light reflects off the fibres differently, which can make the rug appear lighter or darker depending on where you are standing. You can see this by looking at the rug from one end of the room, then walking to the other end and looking back — it may appear darker in one direction and lighter in the other. This is not a manufacturing fault but a natural characteristic of cut pile rugs. It’s worth keeping in mind when deciding where to place the rug, especially if the appearance of it being lighter or darker from one side might matter in your space. This effect is in ranges such as Aurora, Craft, and Apollo.