The Carter Berry Purple, Grey & Beige Rug brings a rich, contemporary feel to your space while maintaining the timeless appeal that defines the Carter Collection. As one of our best-selling wool ranges, the Carter line is celebrated for its premium craftsmanship, natural wool softness, and enduring quality, making it a versatile choice for both modern and traditional interiors.

Hand-woven in India from 100% pure wool, this rug combines exceptional durability with a luxuriously soft texture underfoot. The 1 cm mid pile height offers a smooth, practical finish, perfect for living rooms, bedrooms, or dining spaces, while the classic striped pattern adds structure, rhythm, and subtle sophistication. The blend of berry purples, greys, and neutral beige tones creates a balanced palette that enhances both warm and cool décor schemes.

The colours and shades present in this rug include:

• Berry Purple – The dominant colour, running throughout the design in varying intensities from deep plum to lighter violet, adding richness and warmth.

• Muted Grey – Interwoven among the stripes, providing depth and a cool contrast to the warmer tones.

• Soft Beige – A neutral tone that balances the bolder colours, appearing in fine streaks and blending with other shades for a cohesive look.

• Charcoal Grey – Deeper and darker than the muted grey, adding definition and an anchoring effect within the pattern.

• Blush Pink – A delicate hue found in subtle streaks, enhancing the berry tones with a touch of warmth and softness.

• Taupe Brown – A grounding shade woven through the design, complementing both the warm and cool tones.

The Carter Modern Stripe Wool Rug in Berry Purple, Grey & Beige combines rich, inviting colour with the timeless structure of a classic stripe pattern. The layered blend of plum, violet, and blush tones contrasts beautifully with grey, beige, and taupe neutrals, creating a look that feels both modern and elegant.

Crafted from 100% pure wool, this hand-woven rug offers a tactile, naturally soft texture and reliable durability. Its mid 1 cm pile provides a sleek, easy-to-maintain surface that’s ideal for layering beneath furniture while maintaining warmth and comfort underfoot.

Part of our most popular wool range, the Carter Collection delivers exceptional quality and value, combining timeless design with natural materials to complement everything from minimalist to eclectic interiors.

🐑 Handmade Wool Rug Characteristics
Our handmade wool rugs are individually crafted, so each one is unique with natural variations known as abrash in colour, size, design, pattern, yarn, stitching, and texture. Shedding is normal and expected with all wool rugs — sometimes lasting for the rug’s entire life — but it does not affect durability. Loose fibres and stray threads can simply be trimmed with scissors (never pulled) to avoid damage. These natural characteristics, along with mixed yarn colours, slight imperfections, and subtle texture differences, add charm and authenticity rather than being faults. Synthetic latex backing may create a temporary smell, and wool may have a natural, earthy scent which fades over time. If you prefer a perfectly uniform look, machine-made synthetic rugs may be more suitable, and any exchange will still have its own unique variations. Please review our disclaimers in the chatbot before purchasing.