The Asra Ivory Rug captures a perfect balance of modern boho charm and artisanal craftsmanship, designed to bring warmth and soft texture to contemporary interiors. Hand-woven in India from 100% natural wool, it showcases a hi-low ribbed and bobbled texture that creates both visual and tactile depth.

The intricate geometric pattern emerges through raised wool loops, giving the surface a sculpted effect that plays beautifully with natural light. Finished with neatly trimmed fringe edging at both ends, it embodies a relaxed, organic style that complements neutral décor schemes effortlessly.

The gentle ivory tone offers an understated base, making this rug versatile for a range of interiors — from bohemian and Scandinavian to modern minimalist spaces. Its dense flatweave construction ensures lasting durability while maintaining a soft, natural feel underfoot.

The colours and shades present in this rug include:

• Ivory – The dominant hue, offering a soft and calming foundation that enhances the hand-woven texture.

• Off-White – Highlighting the raised geometric elements, adding contrast and sculptural depth to the pattern.

The Asra Modern Boho Geometric Hand-Woven Textured Hi-Low Ribbed Bobbled Wool Fringe Flatweave Ivory Rug combines craftsmanship, sustainability, and design versatility in one beautifully made piece. Its 10mm hi-low textured pile delivers tactile richness, while the 2.5kg/m² wool density ensures durability and warmth.

Each rug is handmade using traditional weaving techniques, meaning subtle variations are inherent — adding authenticity and charm to its artisanal look. The Asra Rug’s neutral ivory and off-white palette makes it a timeless choice for living rooms, bedrooms, and cosy layered spaces, offering a serene boho aesthetic that feels effortlessly natural.

🐑 Handmade Wool Rug Characteristics
Our handmade wool rugs are individually crafted, so each one is unique with natural variations known as abrash in colour, size, design, pattern, yarn, stitching, and texture. Shedding is normal and expected with all wool rugs — sometimes lasting for the rug’s entire life — but it does not affect durability. Loose fibres and stray threads can simply be trimmed with scissors (never pulled) to avoid damage. These natural characteristics, along with mixed yarn colours, slight imperfections, and subtle texture differences, add charm and authenticity rather than being faults. Synthetic latex backing may create a temporary smell, and wool may have a natural, earthy scent which fades over time. If you prefer a perfectly uniform look, machine-made synthetic rugs may be more suitable, and any exchange will still have its own unique variations. Please review our disclaimers in the chatbot before purchasing.