The Ascot Crimson Red/Ruby Red Rug exudes bold sophistication, blending deep colour with timeless craftsmanship. Hand-woven in India from a luxurious mix of 65% wool and 35% viscose, it combines the natural softness of wool with the delicate sheen of viscose, creating a rich, contemporary surface that adds warmth and energy to any interior.

The loop pile wool centre delivers a smooth, matte texture, while the lustrous viscose border subtly catches the light, producing a refined shimmer. This contrast of texture and tone results in a striking yet elegant composition, perfectly suited to living rooms, dining rooms, and bedrooms where colour and sophistication meet.

The colours and shades present in this rug include:

• Crimson Red – Dominating the wool centre, offering a deep, velvety richness that anchors the tone with warmth and intensity.

• Ruby Red – Featured across the viscose border, introducing a reflective shimmer that enhances depth and adds a subtle metallic elegance.

The Ascot Modern Plain Hand-Woven Wool Centred Loop Pile Metallic Shimmer Wide Viscose Border Crimson Red/Ruby Red Rug combines rich colour, tactile depth, and artisanal quality. The Crimson Red wool centre creates a strong, balanced foundation, while the Ruby Red viscose border adds definition and luxurious sheen.

Crafted with a dense 3.7 kg/m² pile weight and 10 mm height, the Ascot range embodies refined craftsmanship and understated luxury. Each rug is hand-finished by skilled artisans, meaning slight variations in tone or texture are part of its authentic handmade character.

Please note: due to the fine nature of viscose, the border may display slight irregularities or yarn variations, and both wool and viscose fibres will naturally shed. To preserve the finish, avoid vacuum beater bars and use a gentle suction setting.

With its bold hue, refined texture, and subtle lustre, the Ascot Red Rug brings a sense of modern opulence and expressive warmth — a timeless choice for contemporary interiors seeking statement elegance.

🐑 Handmade Wool Rug Characteristics
Our handmade wool rugs are individually crafted, so each one is unique with natural variations known as abrash in colour, size, design, pattern, yarn, stitching, and texture. Shedding is normal and expected with all wool rugs — sometimes lasting for the rug’s entire life — but it does not affect durability. Loose fibres and stray threads can simply be trimmed with scissors (never pulled) to avoid damage. These natural characteristics, along with mixed yarn colours, slight imperfections, and subtle texture differences, add charm and authenticity rather than being faults. Synthetic latex backing may create a temporary smell, and wool may have a natural, earthy scent which fades over time. If you prefer a perfectly uniform look, machine-made synthetic rugs may be more suitable, and any exchange will still have its own unique variations. Please review our disclaimers in the chatbot before purchasing.