{"title":"Tova Rugs","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"2962\" data-end=\"2975\"\u003eTova rugs\u003c\/strong\u003e bring \u003cstrong data-start=\"2982\" data-end=\"3007\"\u003esoft, sculpted curves\u003c\/strong\u003e and \u003cstrong data-start=\"3012\" data-end=\"3026\"\u003ecosy depth\u003c\/strong\u003e to contemporary spaces. \u003cstrong data-start=\"3051\" data-end=\"3076\"\u003eRobot tufted in India\u003c\/strong\u003e from \u003cstrong data-start=\"3082\" data-end=\"3100\"\u003e100% polyester\u003c\/strong\u003e, they feature a \u003cstrong data-start=\"3117\" data-end=\"3143\"\u003eplush high–low surface\u003c\/strong\u003e with a \u003cstrong data-start=\"3151\" data-end=\"3164\"\u003e28mm pile\u003c\/strong\u003e for enveloping comfort and warmth. A welcoming choice for \u003cstrong data-start=\"3223\" data-end=\"3262\"\u003esnugs, lounges and restful bedrooms\u003c\/strong\u003e.\u003c\/p\u003e","products":[{"product_id":"tova-blush-rug","title":"Tova Modern Plain Tonal Shimmer Carved Geometric Hi-Low Textured Soft-Touch Mid-Height Polyester Shaggy Clay Rug","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eThe \u003cstrong\u003eTova Modern Plain Tonal Shimmer Carved Geometric Hi-Low Textured Soft-Touch Mid-Height Polyester Shaggy Clay Rug\u003c\/strong\u003e combines a warm, earthy neutral palette with an eye-catching sculptural texture, featuring an abstract arrangement of \u003cstrong\u003elarge sweeping arches, partial circles, curved lines and overlapping rectangular forms\u003c\/strong\u003e carved directly into the surface rather than created using contrasting colours. The combination of rounded shapes and structured linear sections gives the rug a contemporary, almost architectural appearance while allowing its warm clay colouring and plush texture to remain the focus. The rug is predominantly \u003cstrong\u003eClay\u003c\/strong\u003e, a soft, earthy beige-brown with a warm terracotta-influenced character, complemented by a subtle \u003cstrong\u003eCaramel Beige undertone\u003c\/strong\u003e that becomes more noticeable across the recessed pattern, shadowed sections and areas where the pile changes direction; importantly, this is a \u003cstrong\u003etonal design\u003c\/strong\u003e, so the different-looking sections are not strongly contrasting blocks of colour, with much of the variation instead created by the different pile heights, fibre direction, light and shadow. The polyester fibres have a noticeable \u003cstrong\u003esoft shimmer and directional sheen\u003c\/strong\u003e, reflecting light differently across the surface and meaning the Clay colour can appear considerably lighter, deeper, warmer or more muted depending on the room lighting, viewing angle and whether the pile has been brushed towards or away from you. Robot-tufted in India from \u003cstrong\u003e100% polyester\u003c\/strong\u003e, Tova features a substantial \u003cstrong\u003e28mm mid-height shaggy hi-low pile\u003c\/strong\u003e, a generous \u003cstrong\u003e3.5kg per m² pile weight\u003c\/strong\u003e and a \u003cstrong\u003elatex backing\u003c\/strong\u003e, creating a dense, cushioned and wonderfully soft-touch feel underfoot. The combination of fluffy raised areas, smoother lower sections and precisely carved channels gives the design genuine three-dimensional definition, making this a particularly effective modern textured rug for \u003cstrong\u003eliving rooms, bedrooms, lounges and open-plan interiors\u003c\/strong\u003e, where its warm colouring works beautifully alongside cream and beige upholstery, warm woods, walnut furniture, black accents, earthy greens, terracotta accessories and other natural neutral tones.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eThe colours and shades present in this rug include:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eClay\u003c\/strong\u003e – The predominant colour throughout the rug; a warm, earthy beige-brown with subtle terracotta and peachy warmth rather than a cool or grey-toned beige.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCaramel Beige Undertone\u003c\/strong\u003e – A slightly deeper, warmer beige-brown appearance visible particularly where the pile changes direction and within carved or shadowed sections. This is predominantly a tonal effect created by the polyester fibres, pile direction, lighting and hi-low texture rather than a separate contrasting colour.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease note: This rug has a polyester shimmer and directional pile, meaning natural pile shading will occur and the colour can appear lighter or darker depending on lighting, viewing angle and how the pile is brushed. The carved hi-low construction further enhances these light and shadow effects. Although polyester is not normally associated with significant shedding, the mid-height shaggy construction means shedding and loose fibres should be expected and will be more noticeable in the raised high-pile sections. \u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eStyle\u003c\/td\u003e\n\u003ctd\u003eModern\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePattern\u003c\/td\u003e\n\u003ctd\u003ePlain\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eColour\u003c\/td\u003e\n\u003ctd\u003eClay\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCollection\u003c\/td\u003e\n\u003ctd\u003eTova\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Type\u003c\/td\u003e\n\u003ctd\u003eHigh\/Low\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Height(mm)\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Height\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Weight Per SQM (kg)\u003c\/td\u003e\n\u003ctd\u003e3.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterial\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterial Composition\u003c\/td\u003e\n\u003ctd\u003e100% Polyester\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrigin\u003c\/td\u003e\n\u003ctd\u003eIndia\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAnti-Slip Recommended?\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBacking\u003c\/td\u003e\n\u003ctd\u003eLatex\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConstruction\u003c\/td\u003e\n\u003ctd\u003eRobot Tufted\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFeatures\u003c\/td\u003e\n\u003ctd\u003eHigh-Low Pile, Soft Touch\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCare Instructions\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Asiatic Carpets","offers":[{"title":"Clay \/ 120 x 170 cm \/ Hurry, Last Few","offer_id":44141894762737,"sku":"TOVA120170CLAY","price":104.95,"currency_code":"GBP","in_stock":true},{"title":"Clay \/ 160 x 230 cm \/ Last One","offer_id":44141894795505,"sku":"TOVA160230CLAY","price":170.02,"currency_code":"GBP","in_stock":true},{"title":"Clay \/ 200 x 290 cm \/ Hurry, Last Few","offer_id":44141894828273,"sku":"TOVA200290CLAY","price":254.14,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0354\/2604\/1995\/files\/Tova-Modern-Plain-Carved-Geometric-Hi-Low-Textured-Soft-Touch-Polyester-Clay-Rug-Asiatic-Carpets-Rug-Love-The-Most-Loved-Rug-Store.jpg?v=1725264541"},{"product_id":"tova-green-rug","title":"Tova Modern Plain Tonal Shimmer Carved Geometric Hi-Low Textured Soft-Touch Mid-Height Polyester Shaggy Green Rug","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eThe \u003cstrong\u003eTova Modern Plain Tonal Shimmer Carved Geometric Hi-Low Textured Soft-Touch Mid-Height Polyester Shaggy Green Rug\u003c\/strong\u003e combines a calming, nature-inspired colour with an eye-catching sculptural texture, featuring an abstract arrangement of \u003cstrong\u003elarge sweeping arches, partial circles, curved lines and overlapping rectangular forms\u003c\/strong\u003e carved directly into the surface rather than created using contrasting colours. This understated geometric design gives the rug a contemporary, almost architectural appearance while allowing its soft green colour and plush texture to take centre stage. The rug is predominantly \u003cstrong\u003eSage Green\u003c\/strong\u003e, with a subtle \u003cstrong\u003eOlive Green undertone\u003c\/strong\u003e that becomes more noticeable within the recessed, shadowed areas and as the direction of the pile changes; importantly, this is a \u003cstrong\u003etonal design\u003c\/strong\u003e, and much of the apparent colour variation is created naturally by light, shadow, pile direction and the different heights of the carved surface rather than separate contrasting yarn colours. The polyester fibres also have a \u003cstrong\u003esoft natural shimmer\u003c\/strong\u003e, which catches and reflects the light and means the green can appear noticeably lighter, darker, warmer or more muted depending on the viewing angle, room lighting and whether the pile has been brushed towards or away from you. Robot-tufted in India from \u003cstrong\u003e100% polyester\u003c\/strong\u003e, Tova features a substantial \u003cstrong\u003e28mm mid-height shaggy hi-low pile\u003c\/strong\u003e, a generous \u003cstrong\u003e3.5kg per m² pile weight\u003c\/strong\u003e and a \u003cstrong\u003elatex backing\u003c\/strong\u003e, giving it a dense, cushioned and wonderfully soft-touch feel underfoot. The combination of fluffy raised pile and shorter carved channels creates genuine three-dimensional definition, so the geometric pattern can appear stronger or more understated as you move around the rug or as the direction and intensity of the light changes.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eThe colours and shades present in this rug include:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSage Green\u003c\/strong\u003e – The main and essentially uniform colour throughout the rug; a soft, muted and earthy green rather than a bright or vivid green.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOlive Green Undertone\u003c\/strong\u003e – A warmer, slightly deeper green undertone that can become more noticeable in shadowed areas and when the pile is viewed or brushed in different directions. Much of this tonal variation is created by the polyester shimmer, lighting and pile direction rather than a separate contrasting colour.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease note: This rug has a polyester shimmer and directional pile, meaning natural pile shading will occur and the colour can appear lighter or darker depending on lighting, viewing angle and how the pile is brushed. The carved hi-low construction further enhances these light and shadow effects. Although polyester is not normally associated with significant shedding, the mid-height shaggy construction means shedding and loose fibres should be expected and will be more noticeable in the raised high-pile sections. \u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eStyle\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eModern\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003ePattern\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003ePlain\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eColour\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003eGreen\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eCollection\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003esoft\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003ePile Type\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003eHigh\/Low\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003ePile Height(mm)\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003ePile Height\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003ePile Weight Per SQM (kg)\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e3.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eMaterial\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eMaterial Composition\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e100% Polyester\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eOrigin\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eIndia\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eAnti-Slip Recommended?\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eBacking\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eLatex\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eConstruction\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003eRobot Tufted\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eFeatures\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003eHigh-Low Pile, Soft Touch\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eCare Instructions\u003c\/span\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Asiatic Carpets","offers":[{"title":"Green \/ 120 x 170 cm \/ Last One","offer_id":51848644198782,"sku":"TOVA120170GREE","price":104.95,"currency_code":"GBP","in_stock":true},{"title":"Green \/ 160 x 230 cm \/ Pre-Order: Stock Due Approx: 20-01-2027","offer_id":51848644231550,"sku":"TOVA160230GREE","price":170.02,"currency_code":"GBP","in_stock":true},{"title":"Green \/ 200 x 290 cm \/ Last One","offer_id":44141920583921,"sku":"TOVA200290GREE","price":254.14,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0354\/2604\/1995\/files\/Tova-Modern-Plain-Carved-Geometric-Hi-Low-Textured-Soft-Touch-Polyester-Green-Rug-Asiatic-Carpets-Rug-Love-The-Most-Loved-Rug-Store_8d26fa0a.jpg?v=1740068913"},{"product_id":"tova-ivory-rug","title":"Tova Modern Plain Tonal Shimmer Carved Geometric Hi-Low Textured Soft-Touch Mid-Height Polyester Shaggy Ivory Rug","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eThe \u003cstrong\u003eTova Modern Plain Tonal Shimmer Carved Geometric Hi-Low Textured Soft-Touch Mid-Height Polyester Shaggy Ivory Rug\u003c\/strong\u003e combines a soft neutral palette with an eye-catching sculptural texture, featuring an abstract arrangement of \u003cstrong\u003elarge sweeping arches, partial circles, curved lines and overlapping rectangular forms\u003c\/strong\u003e carved directly into the surface rather than created using contrasting colours. This understated geometric design gives the rug a contemporary, almost architectural appearance while allowing its plush texture and versatile neutral colour to take centre stage. The rug is predominantly \u003cstrong\u003eWarm Ivory\u003c\/strong\u003e, with a subtle \u003cstrong\u003eCream undertone\u003c\/strong\u003e that becomes more noticeable within the raised, recessed and shadowed areas of the design; importantly, this is a \u003cstrong\u003etonal design\u003c\/strong\u003e and much of the apparent colour variation is created naturally by light, shadow, pile direction and the different heights of the carved surface rather than separate contrasting yarn colours. \u003cmeta charset=\"utf-8\"\u003eThe polyester fibres also have a \u003cstrong\u003esoft natural shimmer\u003c\/strong\u003e, which catches and reflects the light and means the Ivory can appear noticeably lighter, darker, warmer or more muted depending on the viewing angle, room lighting and whether the pile has been brushed towards or away from you. Robot-tufted in India from \u003cstrong\u003e100% polyester\u003c\/strong\u003e, Tova features a substantial \u003cstrong\u003e28mm mid-height shaggy hi-low pile\u003c\/strong\u003e, a generous \u003cstrong\u003e3.5kg per m² pile weight\u003c\/strong\u003e and a \u003cstrong\u003elatex backing\u003c\/strong\u003e, giving it a dense, cushioned and wonderfully soft-touch feel underfoot. The combination of fluffy raised pile and shorter carved channels creates genuine three-dimensional definition, so the geometric pattern can appear stronger or more understated as you move around the rug or as the direction and intensity of the light changes.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eThe colours and shades present in this rug include:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWarm Ivory\u003c\/strong\u003e – The main and essentially uniform colour throughout the rug; a soft, warm off-white rather than a stark or brilliant white.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCream Undertone\u003c\/strong\u003e – A subtle warmer creamy tone that becomes more noticeable within some areas of the textured and shadowed pile. This is predominantly a result of lighting, fibre direction and the hi-low construction rather than a separate contrasting colour.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease note: This rug has a polyester shimmer and directional pile, meaning natural pile shading will occur and the colour can appear lighter or darker depending on lighting, viewing angle and how the pile is brushed. The carved hi-low construction further enhances these light and shadow effects. Although polyester is not normally associated with significant shedding, the mid-height shaggy construction means shedding and loose fibres should be expected and will be more noticeable in the raised high-pile sections. \u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eStyle\u003c\/td\u003e\n\u003ctd\u003eModern\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePattern\u003c\/td\u003e\n\u003ctd\u003ePlain\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eColour\u003c\/td\u003e\n\u003ctd\u003eIvory\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCollection\u003c\/td\u003e\n\u003ctd\u003eTova\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Type\u003c\/td\u003e\n\u003ctd\u003eHigh\/Low\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Height(mm)\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Height\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Weight Per SQM (kg)\u003c\/td\u003e\n\u003ctd\u003e3.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterial\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterial Composition\u003c\/td\u003e\n\u003ctd\u003e100% Polyester\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrigin\u003c\/td\u003e\n\u003ctd\u003eIndia\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAnti-Slip Recommended?\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBacking\u003c\/td\u003e\n\u003ctd\u003eLatex\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConstruction\u003c\/td\u003e\n\u003ctd\u003eRobot Tufted\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFeatures\u003c\/td\u003e\n\u003ctd\u003eHigh-Low Pile, Soft Touch\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCare Instructions\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Asiatic Carpets","offers":[{"title":"Ivory \/ 120 x 170 cm \/ Hurry, Last Few","offer_id":51848644329854,"sku":"TOVA120170IVOR","price":104.95,"currency_code":"GBP","in_stock":true},{"title":"Ivory \/ 160 x 230 cm \/ Hurry, Last Few","offer_id":51848644362622,"sku":"TOVA160230IVOR","price":170.02,"currency_code":"GBP","in_stock":true},{"title":"Ivory \/ 200 x 290 cm \/ Last One","offer_id":51848644395390,"sku":"TOVA200290IVOR","price":254.14,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0354\/2604\/1995\/files\/Tova-Modern-Plain-Carved-Geometric-Hi-Low-Textured-Soft-Touch-Polyester-Ivory-Rug-Asiatic-Carpets-Rug-Love-The-Most-Loved-Rug-Store_ca5c6cda.jpg?v=1740068932"},{"product_id":"tova-ochre-yellow-rug","title":"Tova Modern Plain Tonal Shimmer Carved Geometric Hi-Low Textured Soft-Touch Mid-Height Polyester Shaggy Ochre Yellow Rug","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cmeta charset=\"utf-8\"\u003eThe \u003cstrong\u003eTova Modern Plain Tonal Shimmer Carved Geometric Hi-Low Textured Soft-Touch Mid-Height Polyester Shaggy Ochre Yellow Rug\u003c\/strong\u003e combines the simplicity of a predominantly single-colour rug with an eye-catching sculptural texture, featuring an abstract arrangement of \u003cstrong\u003elarge sweeping arches, partial circles, curved lines and overlapping rectangular forms\u003c\/strong\u003e carved directly into the surface rather than created using contrasting colours. This understated geometric design gives the rug a contemporary, almost architectural appearance while allowing its rich colour and plush texture to take centre stage. The rug is predominantly \u003cstrong\u003eOchre Yellow\u003c\/strong\u003e, a warm, earthy golden yellow, with a subtle \u003cstrong\u003eMustard Gold undertone\u003c\/strong\u003e that can become more noticeable within the recessed pattern and wherever the pile changes direction; importantly, this is a \u003cstrong\u003etonal design \u003c\/strong\u003eand much of the apparent variation is created naturally by light, shadow, pile direction and the different heights of the carved surface. \u003cmeta charset=\"utf-8\"\u003eThe polyester fibres also have a \u003cstrong\u003esoft natural shimmer\u003c\/strong\u003e, which catches and reflects the light and means the Ochre can appear noticeably lighter, darker, warmer or more muted depending on the viewing angle, room lighting and whether the pile has been brushed towards or away from you. Robot-tufted in India from \u003cstrong\u003e100% polyester\u003c\/strong\u003e, Tova features a substantial \u003cstrong\u003e28mm mid-height shaggy hi-low pile\u003c\/strong\u003e, a generous \u003cstrong\u003e3.5kg per m² pile weight\u003c\/strong\u003e and a \u003cstrong\u003elatex backing\u003c\/strong\u003e, giving it a dense, cushioned and wonderfully soft-touch feel underfoot. The combination of fluffy raised pile and shorter carved channels creates genuine three-dimensional definition, so the geometric pattern can look stronger or more understated as you move around the rug\u003c\/p\u003e\n\u003ch3\u003eThe colours and shades present in this rug include:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOchre Yellow\u003c\/strong\u003e – The main and essentially uniform colour throughout the rug; a warm, earthy golden yellow with a rich, inviting appearance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMustard Gold Undertone\u003c\/strong\u003e – A slightly deeper golden tone that becomes more noticeable within some carved and shadowed areas. This is predominantly a result of the textured pile, lighting and fibre direction rather than a separate contrasting colour.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease note: This rug has a polyester shimmer and directional pile, meaning natural pile shading will occur and the colour can appear lighter or darker depending on lighting, viewing angle and how the pile is brushed. The carved hi-low construction further enhances these light and shadow effects. Although polyester is not normally associated with significant shedding, the mid-height shaggy construction means shedding and loose fibres should be expected and will be more noticeable in the raised high-pile sections. \u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eStyle\u003c\/td\u003e\n\u003ctd\u003eModern\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePattern\u003c\/td\u003e\n\u003ctd\u003ePlain\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eColour\u003c\/td\u003e\n\u003ctd\u003eOchre Yellow\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCollection\u003c\/td\u003e\n\u003ctd\u003eTova\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Type\u003c\/td\u003e\n\u003ctd\u003eHigh\/Low\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Height(mm)\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Height\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Weight Per SQM (kg)\u003c\/td\u003e\n\u003ctd\u003e3.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterial\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterial Composition\u003c\/td\u003e\n\u003ctd\u003e100% Polyester\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrigin\u003c\/td\u003e\n\u003ctd\u003eIndia\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAnti-Slip Recommended?\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBacking\u003c\/td\u003e\n\u003ctd\u003eLatex\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConstruction\u003c\/td\u003e\n\u003ctd\u003eRobot Tufted\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFeatures\u003c\/td\u003e\n\u003ctd\u003eHigh-Low Pile, Soft Touch\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCare Instructions\u003c\/td\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Asiatic Carpets","offers":[{"title":"Ochre Yellow \/ 120 x 170 cm \/ Hurry, Last Few","offer_id":44141921960177,"sku":"TOVA120170OCHR","price":104.95,"currency_code":"GBP","in_stock":true},{"title":"Ochre Yellow \/ 160 x 230 cm \/ Hurry, Last Few","offer_id":44141921992945,"sku":"TOVA160230OCHR","price":170.02,"currency_code":"GBP","in_stock":true},{"title":"Ochre Yellow \/ 200 x 290 cm \/ Last One","offer_id":44141922025713,"sku":"TOVA200290OCHR","price":254.14,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0354\/2604\/1995\/files\/Tova-Modern-Plain-Carved-Geometric-Hi-Low-Textured-Soft-Touch-Polyester-Ochre-Yellow-Rug-Asiatic-Carpets-Rug-Love-The-Most-Loved-Rug-Store_89bc005f.jpg?v=1740068947"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0354\/2604\/1995\/collections\/tova-rugs.jpg?v=1760007029","url":"https:\/\/www.ruglove.co.uk\/collections\/tova-rugs.oembed","provider":"Rug Love","version":"1.0","type":"link"}